Hello,
I’m Anquita Mitchell
A resourceful social media content producer and marketing director with a proven track record in implementing successful marketing strategies and increasing brand awareness for dozens of companies since 2015.
About
👋🏽 Hi, my name is Anquita, an Atlanta, GA native, with a passion for creating content and developing strategies that will grow your business.
I have over 6 years of experience in Business Admin, Marketing, and Digital Technology industries. My experiences have allowed me to work with some of the entertainment industry’s greatest stars and travel across the country and to Japan, Mexico, and Canada as well.
As for my future, I hope to one day expand my personal brand and skill set to work with a diverse corporate company as a Social Media Content Producer and Strategic Marketing Analyst.
In my free time, you can find me practicing photography, gardening, cooking, or indulging in an extensive history documentary.
It is a pleasure to meet you!
MEDIA
MARKETING
MANAGEMENT
Experience
Mitchell Management Group (August 2018 – Present)
• Strategize optimizing marketing growth for 7+ clients simultaneously using various skill tactics such as Search Engine Optimization (SEO), and Customer Relationship Management (CRM) on department websites, leveraging customer retention by 25% at minimum.
• Produce 5+ digital and print content weekly for event promotion including flyers, videos, photos, audios, animations, flyers, posters, newsletters, emails, and press releases; increased traffic by 10% on social media per account.
Pretty Ricky – The Millenium Tour / OVO Fest (March 2019 – March 2020)
Kenny “Babyface” Edmonds (October 2019)
After 7 (June – October 2019)
Justin Timberlake – The Man of the Woods Tour (January 2019)
New Edition – RBRM Tour (September 2018 – January 2019)
• Served as liaison and personal advisor for 15+ music recording artists and over 75 of their staff and crew for live events across 6 tours/live events (domestic and international).
• Provided supervision, oversight and accountability for complex projects including travel arrangements, data migration, managing multiple calendars and collaborating with senior management to maintain pertinent relationships with production and management external constituents.
• Produce 5+ digital and print content weekly for event promotion including flyers, videos, photos, audios, animations, flyers, posters, newsletters, emails, and press releases; increased traffic by 10% on social media per account.
Ludacris – Luda Fam Day (September 2018)
The Millennium Tour (March – May 2019)
• Supervised the layout of concert principal and auxiliary artists’ stage layout and dressing rooms including food accommodations and reserved daily schedules for each artist.
• Collaborate with sound, lighting, band and tour management to solve daily complex projects within an extremely fast-paced and temporary environment in different cities/states/countries daily.
PhoneFit (July 2017 – January 2020)
• Presented customized recommendations such as protective device coverings and accessories to 1,000+ customers across the country to provide resolutions to high device insurance claims as reported by tech companies, over the time frame of 2 years.
• Grossed and maintained a monthly average revenue of $5,000 with a consistent inventory and operations budget of $2,500 including a payroll staff of 2.
• Formulated ideas and strategies across all selling platforms (Shopify, Instagram, Facebook, and In-Person) to meet market expectations and increase profit margins to a maximum of 67% annually.
• Built marketing methods to gain 800+ followers on social media platforms with content and 50+ optimized direct sales through the organizations’ website; leveraging customer retention to 75%.
The Young Executives Foundation, Inc. (July 2017 – January 2019)
• Orchestrated community outreach programs every 2 months that catered to different demographics across all Metro Atlanta areas by researching and securing venue locations, dates, staffing, volunteers, and sponsorships needed.
• Developed correspondence pipelines to local influencers and sponsors to perform public relations and promote community outreach through monthly educational community events, activities, special events, expos, and contests.
• Generated and edited documentation of grant requests to secure funding for the organization with amounts up to $1,000.
•Maintained brand image through social media by creating 3-5 posts/visuals per week as a social media content producer.
Bob Knows Repairs (June 2015 – October 2016)
• Performed electronic technical and troubleshooting support diagnostics on 70+ Android, iOS and Windows devices and computers weekly.
• Boosted a positive customer experience of 90% by building relationships, exhibiting empathy, and providing solutions for clients’ needs.
• Demonstrated the use of Point-Of-Sale (POS) systems to enter, track and close all client transactions and monitor all necessary data.
• Grossed and maintained a monthly average revenue of $30,000+ ($1,000 daily) with a consistent marketing budget of $5,500 including Google Ads, print material and website search optimization.
Nelson Mullins Riley & Scarborough, LLP (May – August 2014)
•Performed clerical for 5 Nelson Mullins legal litigation attorneys while collaborating with senior administrative officers.
• Generated reports on Excel and Powerpoint to prepare law attorneys and paralegals for case proceedings.
• Collaborated with senior admin specialists to file 3 electronic motions, briefs and other legal documents weekly with local City of Atlanta courts.
Portfolio
Browse through the collection of projects that I have had the privilege to complete. Click each project title for more details.
Education
Georgia State University (August 2015 – July 2017)
Degree Major: B.B.A. in Marketing
Skills
Business Growth & Optimization
95%
Marketing
90%
Social Media
95%
Web Development
80%
Illustrator
70%
Photoshop
80%
Final Cut Pro X
85%
Communications
95%
Leadership
100%
Cover
Letter
To Whom It May Concern,
I hope your day is going well so far! It is with the utmost eagerness, that I express how my qualities and skills in digital marketing make me a key component of any team.
I have had a number of experiences with many different roles in social media marketing management and web & digital content production. As an example, I currently serve as Senior Content Optimization Analyst for clients through Mitchell Management Group, a business management firm. These experiences have led me to grow my skills that are directly related to this role and would in turn be a great asset to your brand.
These are some of the many skills that I bring along:
- Advertising: I’ve been able to exemplify my skills as a digital marketer and generate brand awareness through running Facebook Ads, tracking KPIs and using influencer marketing for brand promotion. Within 24 months I have tracked metrics to gain 300,000+ followers across 11 brands.
- Content Creation: With my graphic and web design skills, in addition to the ability to navigate modern content creation software such as Photoshop, Final Cut Pro X, and more, I can guarantee an increase in quality and engagement of social media accounts amongst your entire following while also maintaining the integrity and accuracy of your well-established brand.
- Leadership: Within my 6 years as a digital marketing executive, I have held responsibility for 67 team members and 500+ projects, collectively, while under my direct leadership. Communication and being a solid team player are a part of my core values as a professional.
These are just some of the many qualifications that I can bring to the table if given the opportunity to join your team. I hope to have the opportunity to share how I can bring value to your company’s needs. Thank you for your time and consideration, have a great rest of your day and week!
Sincerely,
Contact
Please use the form below to contact me for any questions or inquiries. Thank you in advance!
